ABOUT KATE

Kate is a trained designer and brand strategist, passionate about creating unique brands with purpose, emotion and clear vision. From concept ideation to integrated strategy, producing photoshoots to copywriting, Kate’s breadth of experience has been instrumental across a large range of clients spanning fashion, luxury goods, beauty and technology.

Over the course of her career, Kate has worked with an expansive range of brands, publishers and talent. From one of Australia’s leading fashion retailers to one of the worlds oldest watch brands, before overseeing the marketing and expansion of the Dyson beauty business in Australia and New Zealand, she has collected a breadth of expertise that has shaped her services.

With a background in design, she merged this creativity into the strategic marketer she is today, applying it to branded events, activations and partnerships.


→ Currently available for consulting engagements.

Services.

STRATEGY

CONSULTING

Brand Vision
Brand Positioning
Brand & Product Launch
Partnerships
Retail Strategy

PLANNING

Campaign Strategy
Channel & Media Strategy
Paid Media Strategy
Consumer Journey

CREATIVE

CREATIVE STRATEGY

Visual Identity
Creative Direction
Tone of Voice
Naming
Content Development
Creative Guidelines

PRODUCTION

Art Direction
Creative Production
Casting
Post Production
Graphic Design
Copywriting

EXPERIENCES

EVENTS & ACTIVATIONS

Concept Development
Creative Direction
Consumer Activations

PRODUCTION

Creative Design
Experience Flow
Production & Logistics
Sponsorships

COMMUNICATIONS

STRATEGY

Brand Messaging & Storytelling
Media Strategy
Media Partnerships
Media Buying

WORKSHOPS

Collating over a decade of building brands into an easy to digest full or half day workshop for you and your teams.

→ Find out more

  • “Working with Kate has been an absolute game-changer for our brand. Her creativity, strategic mindset, and meticulous attention to detail have elevated our visual identity to new heights. Kate effortlessly captures the essence of our brand, creating a cohesive and impactful brand experience across all touchpoints.”

    Corbin Halliday, CEO & Founder
    Three Warriors

  • “Kate has such an intricate eye for detail. She took our brand values and vision and used them visually to create a visual deck that perfectly represented what we were trying to convey. She was also very open to perfecting it for our specifications and adjusting the smallest of details. Just from the soft launch of our new branding, we’re already getting great feedback from future employees and new clientele. She has legitimised our branding.”

    Jacob King Stanley, Founder & Director
    House of Psalm